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The Centre for Asia Pacific Aviation (CAPA) Australia, selected SriLankan Airlines as Asia Pacific’s ‘Airline Turnaround of the Year’ at a glittering awards ceremony at The Fullerton, Singapore, January 24th. The award paid tribute to SriLankan Airlines’ remarkable recovery in 2004, since losing half its fleet in the Katunayake Airport attack in 2001.
CAPA assessed SriLankan Airlines as the Asia Pacific airline that emerged as the most significant regional player by almost doubling its net profits; achieving a substantial increase in international traffic particularly to India; and announcing the launch of new destinations in India and China. It also recognized the airline’s support for the development of the Katunayake Airport as a hub for India and other markets.
‘This award is of great significance to SriLankan Airlines for its recognition across Asia Pacific. As the airline continues to grow in its existing markets and develop new destinations in the region and beyond, this endorsement is of immense value to the airline’s continued pursuit of excellence’ said Peter Hill, SriLankan Airlines’ Chief Executive Officer.
CAPA presents Annual Awards for Excellence, specially designed to recognize business and strategic merit / leadership, rather than product quality such as inflight service. In addition to Asia Pacific ‘Airline Turnaround of the year’ award, CAPA also announced awards for Airline of the year; Low Cost Airline of the Year; Aviation Executive of the Year; Aviation Minister of the Year; Cargo Airline of the Year; & Asia Pacific Airport of the Year. The awards’ selection committee consisted of the management of the centre with reference to an advisory board of industry specialists.
CAPA was founded in 1990 and has since built an international reputation as the leading specialist aviation consultancy in Asia Pacific, the Indian Sub-Continent and Middle East regions. The centre is headquartered in Sydney with regional offices in New Delhi, Singapore and Manchester. Representatives are located in Auckland, Bangkok, Beijing, Dhaka, Geneva, Hong Kong Shanghai, Tokyo and Vancouver. The centre provides advisory services across a broad aviation spectrum, focused on strategic operations and business development issues. It is involved continuously in helping private and public sector clients understand and respond to changes taking place in the international aviation environment.
Since 2001 SriLankan has received a string of international accolades for service excellence. In 2004 SriLankan was voted the Best Airline in Central Asia by UK’s Skytrax Research, which conducts the largest passenger survey in the airline industry each year. Skytrax has continued voting SriLankan the Best Airline in Central Asia in 2001, 2002, 2003.and 2004. 2001 was the airline’s first major accolade since repositioning its services as a world-class carrier. The consecutive victories in 2002, 2003 and 2004 affirms consistency in world-class service and is a seal of approval from customers.
SriLankan Airlines flies to 42 destinations in 23 countries in Europe, the Middle East, Asia and the Far East.
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